Field notes on go to market systems, outbound, RevOps and the AI agents I build for founders. Written while the work is still in progress, not cleaned up afterwards.
Three job titles, one budget, and a founder who just wants pipeline. What a GTM engineer, RevOps and an SDR actually do, and why a fractional GTM lead should decide which one you hire first.Read post
Oct 28, 2026 · 8 min
