Writing

The blog.

Field notes on go to market systems, outbound, RevOps and the AI agents I build for founders. Written while the work is still in progress, not cleaned up afterwards.

Sep 22, 2026 · 9 min

Lead Generation for Software Companies That Actually Works

description How one software company went from targeting everyone to 83 qualified opportunities. The niche, proof, and outbound system I use for software houses.Read post